CompareEPC
46
Programs
$0.37
Avg EPC
4.7%
Avg Commission
28d
Avg Cookie
50.5%
Ghost Rate

The Tickets & Events category shows a massive spread in earning potential. For those seeking the best ticket affiliate programs or event booking affiliate programs, understanding the data is crucial. While the average EPC across the 46 programs we track is a modest $0.37, certain programs deliver huge value through enormous basket sizes. We're seeing AOVs from $77 for a quick city attraction up to $1,204 for a full family vacation package from Attraction Tickets. This isn't a category where you can just look at the commission rate.

The biggest challenge is data transparency. Just over half the programs in this space (50.5%) don't report EPC, making it difficult to vet their performance claims. This analysis cuts through the noise by focusing on the programs that provide verifiable performance data, giving you a clear view of which brands actually convert for travel bloggers, city guide creators, and attraction ticket affiliates.

Best Ticket Affiliate Programs Compared by EPC

This table summarizes the performance metrics for the top tickets and events affiliate programs in our database, ranked by a composite score of their performance data. Use this for a quick comparison of earning potential and efficiency.

# Program Network EPC Commission Cookie Conv. Rate Reversal
1 SeatPlan Impact $0.83 3.0%
2 Attraction Tickets Skimlinks $0.48 1.9% 3d 2.09% 2.75%
3 The Museum of the Future Impact $0.54 5.0%
4 Tiqets US Awin $0.43 6.0% 30d 5.26%
5 Broadway Direct Awin $0.42 30d 10.78%
6 Motorsport Tickets Skimlinks $0.37 2.0% 3.62% 0.0%
7 CityPASS CJ $0.37 6.0%
8 Madame Tussauds Skimlinks $0.06 2.01% 16d 4.06% 13.11%
9 GoCity FlexOffers $0.06 0.8%
10 Italiarail [CPS] Many GEOs Skimlinks $0.03 2.82% 1.1% 0.0%
The complete list

Every tickets & events program we track — all 353 of them

353 shown
ProgramNetworkMarketEPCCommissionCookieConv.Reversal
ZeroMarkup (US & Canada)awinUS$44.65%30d100%
SuperStar Tickets (US)awinUS$5.537%30d25%
StubHub InternationalimpactGlobal$3.19%
Seat Club (US)awinUS$2.7430d33.33%
Stubhub NORAMflexoffersUS$1.958%
The Kennedy Centerimpact$1.583%
Eventim PLawinPL$1.492%30d2.75%
TicketSmartercj$1.173%
Harry Potter and the Cursed Child - West End (US affiliates)flexoffersUS$1.094%
Gigsberg DEawinDE$1.0630d0.14%
Direct Ferries UKskimlinksGB/ES +2$1.043.8%28d10.29%15.6%
Sports Events 365 PLawinPL$1.0430d1.18%
Ticket Liquidatorimpact$0.9210%
Direct Ferries FRskimlinksFR$0.93.5%26d8.06%45.2%
TodayTiximpact$0.881%
SeatPlanimpact$0.833%
TRASMED EScjES$0.644%
PicniqskimlinksGB$0.572%3d7.25%
The Museum of the Futureimpact$0.545%
ViagogoflexoffersUS$0.527.2%
Gametimeimpact$0.55%
Jockey Club Racecourses LimitedskimlinksGB$0.53%25d9.29%
Leeds Castlecj$0.49
Moco Museum BarcelonaawinES$0.4930d7.8%
AttractionTickets.comskimlinksNL/US +4$0.481.9%3d2.09%2.8%
AttractiontixawinGB$0.485%30d1.68%
One World ObservatoryskimlinksGB/US$0.4812%21d3.12%3.2%
AttractionTickets.comflexoffersGB$0.460.8%
Moco Museum NLawinNL$0.4630d9.36%
StubHubskimlinksUS/CA$0.469.9%27d1.58%2.4%
Rail.NinjaskimlinksGB/US$0.455%1d4.46%
Tiqets USawinUS$0.436%30d5.26%
AttractiontixskimlinksGB$0.422.5%2.77%12.7%
Broadway Direct (US)awinUS$0.4230d10.78%
Monoticket ESawinES$0.426%30d13.28%
Tiqets DEawinDE$0.46%30d5.9%
FeverflexoffersUS$0.46.4%
viagogoskimlinksGlobal$0.399%25d1.02%1%
StubHub InternationalflexoffersUS$0.377.2%
Motorsport TicketsskimlinksGB/AU$0.372%3.62%
CityPASScj$0.376%
Direct Ferriescj$0.372%
TraghettilinesskimlinksIT$0.353.2%1d4.8%13.5%
Tiqets FRawinFR$0.346%30d7.92%
Jockey Club Racecourses LimitedawinGB$0.323%30d6.26%
Tough Mudder UKawinGB$0.3230d4.45%
View Boston UKskimlinksGB/AU +2$0.3214%3.63%2.4%
Tiqets ITawinIT$0.296%30d4.81%
Vivid Seatsimpact$0.296%
Topticketshop NLawinNL$0.287%2d1.6%
Ticketclubimpact$0.2727%
TrainPalcj$0.272%
Harry Potter and the Cursed Child- West End UKflexoffersGB$0.254%
Ticketmaster GermanyflexoffersDE$0.251.6%
Gotogatecj$0.243%
Feverimpact$0.236%
SeatGeekimpact$0.230.5%
SuperBoleteríaawinUS$0.239%45d5.3%
Theatre Tickets DirectawinGB$0.237%15d3.18%
Stage Entertainment - Musicals und ShowsskimlinksDE$0.221%7d8.6%22.9%
Fundacionexcelentia_ESawinES$0.2130d4.61%
StubHub Aff FRskimlinksGlobal$0.219.6%12d0.57%1.8%
Tours-tickets.comskimlinksNL$0.27.7%2.02%
TicketNetwork Affiliate Programimpact$0.1912.5%
Tiqets BeneluxawinNL$0.186%30d3.16%
Abba Voyage (US Affiliates)flexoffersUS$0.180.1%
Direct FerriesskimlinksGlobal$0.172%29d4.5%
TicketSwap UKawinGB$0.1730d3.27%
Ticketmaster FranceflexoffersFR$0.151.6%
Bstadium.es ESawinES$0.1430d6.2%
Event Tickets CenterflexoffersUS$0.142.4%
One World ObservatoryflexoffersUS$0.1410%
Sky View Observatory - Seattle (US affiliates)flexoffersUS$0.1412%
TSG 1899 Hoffenheim DEawinDE$0.136%30d2.2%
FRS ClipperskimlinksUS$0.125%0.76%8.2%
Iltuoticket ITawinIT$0.126.2%30d5.18%
Moco Museum NLskimlinksNL/CH +2$0.1215%11d1.95%
Tiqets FRflexoffersFR$0.125%
Harry Potter and the Cursed Child - Broadway (US affiliates)flexoffersUS$0.120.2%
Leoexpress.cz/skskimlinksPL/CZ +2$0.115%1d12.39%
Tough Mudder FRawinFR$0.1130d7.69%
SeatPlanflexoffersGB$0.111.6%
GametimeflexoffersUS$0.092.4%
Harry Potter Broadway - UKskimlinksGB/US +2$0.090.5%27d4.67%19.1%
Holi Concept DEawinDE$0.099%30d1.91%
SeatPlanskimlinksGB/US$0.094%1.13%
TicketmasterskimlinksGlobal$0.091.8%28d2.98%11.1%
TransPennine Trains LimitedawinGB$0.094%14d6.64%
eventim DEawinDE$0.0920%1d2.3%
Ticketmaster MXflexoffersMX$0.084.2%
EventbriteflexoffersUS$0.08
TiqetsskimlinksNL/BE +8$0.085.8%25d1.53%20.9%
Harry Potter and the Cursed Child- Broadway UKflexoffersGB$0.080.2%
View Boston Observation Deck (IE affiliates)flexoffersIE$0.0711.2%
Theatre Tickets Directflexoffers$0.072.8%
Abba VoyageskimlinksUS/IE +4$0.070.5%30d4.39%2.4%
Event Tickets CenterskimlinksUS$0.073%1d1.54%
SojournsawinGB$0.0730d0.4%
Ticketclub.comskimlinksUS$0.0732.9%0.73%
Ticketmasterimpact$0.072%
TicketNetwork.comflexoffersUS$0.0710%
TicketOne ITflexoffersIT$0.06
CityPASSskimlinksBR/GB +10$0.065.6%0.58%24.9%
Gigsberg UKawinGB$0.0630d3.93%
Madame TussaudsskimlinksGlobal$0.062%16d4.06%13.1%
PicniqawinGB$0.065%30d2.72%
Rail CardskimlinksGB$0.061.8%12d8.26%
See Tickets CHawinCH$0.061d3.64%
Ticketek UK Partner ProgramskimlinksGB$0.062%22d5.74%
TrainPalimpact$0.062%
oeticket.com ATskimlinksAT +0$0.062%1d1.37%
Leo Express Europecj$0.065%
SeatGeekflexoffersUS$0.050.5%
SOLDOUT.COMcj$0.055%
Reservix DEawinDE$0.0530d2.51%
EticketsflexoffersUS$0.051.6%
Ticket ClubflexoffersUS$0.054.8%
TicketNetworkcj$0.0512.5%
Bus Online TicketskimlinksSG +0$0.042.1%4.49%
Entradas.com_PRM ESskimlinksES$0.042%24d4.07%3.9%
One World Observatory (US)awinUS$0.0430d1.56%
See Tickets UKawinGB$0.045%1d5.59%
TicomboskimlinksGlobal$0.047%3d0.24%
TrainPalskimlinksGlobal$0.042%29d8.24%
VivaTicket ITawinIT$0.0430d3.26%
Sky View Observatory - Seattle IEflexoffersIE$0.0312%
Ticketmaster AustraliaflexoffersAU$0.030.4%
Eventbrite - Consumer Programimpact$0.031%
Italiarail [CPS] Many GEOsskimlinksGlobal$0.032.8%1.1%
RailcardawinGB$0.038%30d8.32%
Sky View ObservatoryskimlinksGB/US/IE$0.0315%0.32%3.9%
TicketSmarterskimlinksUS/CA$0.0310%0.13%
Ticketone ITawinIT$0.03$115d3.18%
oeticket.com ATawinAT$0.032%60d0.65%
Abba Voyage DEflexoffersDE$0.030.1%
Ticketclub.comflexoffersUS$0.023.2%
AXS UKimpactUK$0.021.5%
BOLETOS EXPRESS (US)awinUS$0.02$130d2.36%
Entradas.com_PRM ESawinES$0.0230d1.4%
First TransPennine ExpressskimlinksGB$0.022.6%1.63%
Fnac Spectacles FRawinFR$0.02$30d2.5%
LW TheatresskimlinksGB$0.021%15d2.3%
OFFICIAL VIP DEawinDE$0.021%45d0.24%
Theatre Tickets DirectskimlinksGB$0.023.5%0.19%
Tickeri (US)awinUS$0.02$130d3.22%
adticket.deawinDE$0.023%30d1.08%
Stranger Things: The First Shadow – London UKflexoffersGB$0.020.2%
Vivid SeatsflexoffersUS$0.023.2%
TicketLiquidatorcj$0.0111%
SuperBoleteria-SuperBillets-SuperIngressos-SuperTicketLadencj$0.0111%
See TicketsskimlinksGB$0.011%1d1.51%
SoFi Stadium Tour UK affiliatesskimlinksGB$0.0112%0.08%
TicketSwap ESawinES$0.0130d5.81%
Ticketek Australia Partner ProgramskimlinksGB/AU$0.010.6%14d0.96%
Tough Mudder DEawinDE$0.0130d3.74%
wegottickets.comskimlinksGB$0.010.7%1d3.45%
Ticketmaster New ZealandflexoffersNZ$0.010.4%
Tiqets UKflexoffersGB$0.014.8%
Tiqets USflexoffersUS$04.8%
LW TheatresflexoffersGB$00.8%
First TransPennine ExpressflexoffersGB$02%
ATG Entertainment DEawinDE30d0.02%
AXS UKskimlinksGB1.5%1d0.13%
Atom TicketsskimlinksUS/CA1.1%26d0.5%
EventimskimlinksGB1.5%0.24%
EventimawinGB1.5%30d2.95%
Events365 US Affiliate ProgramawinUS30d
Gigsberg ESawinES30d
Gotogate MexicoawinMX30d
LW TheatresawinGB1%30d0.66%
Mega SeatsskimlinksUS1%0.04%
MegaSeatsimpact5%
Motorsport TicketsawinGB30d0.15%
See Tickets PTawinPT1%30d0.83%
Show and StayawinGB6%30d
Stand Up TixawinUS4.5%30d
TickPick Partner Programimpact
TicketSwap DEawinDE30d1.61%
247 Tickets GlobalpartnerizeGlobal
7ticketsDMCCskimlinksGB/FR +11
7ticketsDMCCimpact8%
90minutesplus.comskimlinksUS
90minutesplus.comimpact9%
ATG Ticketspartnerize4.9%
Abhibus [CPS] INskimlinksIN
Atom TicketsrakutenUS$
AttractionTickets.com (Primary)impact0.6%
BOLETOS EXPRESS (US)skimlinksUS
BOLETOS EXPRESS (US)flexoffersUS80%
Big City Saverpartnerize
Broadway Direct (US)skimlinksUS
Brooklyn Nets UKflexoffersGB6.4%
Circo del Sol JOYÁskimlinksES
Circo del Sol JOYÁflexoffersMX8%
CityPassmavely4.2%
Concert UAskimlinks1 regions
ConfettiflexoffersUS8%
Corsica Ferries DACHflexoffersDE3.2%
Corsica Ferries ESskimlinksES
Corsica Ferries ESflexoffersES3.2%
Cricket AustraliaimpactAU10%
CultureTicks Affiliate Programimpact15%
Direct FerriesskimlinksDE
Discount LondonskimlinksGB
EZ Ticket - Sports Tickets | Concert Tickets | Theater Tickets | Tour Schedules & Informationskimlinks
England Rugby TravelskimlinksGB
England Rugby Travelimpact1%
EticketsskimlinksUS
EticketsrakutenUS2%
Event Tickets Centermavely2.1%
Event Tickets CenterrakutenUS3%
EventgrooverakutenUS
Eventim PLskimlinksPL
Eventpop THskimlinks1 regions
Events365 USflexoffersUS2.4%
Events365 US Affiliate ProgramskimlinksUS
FAIRGAMEskimlinksGB
FRS ClipperflexoffersUS4%
FanpassskimlinksGB
Fever DEflexoffersDE6.4%
Football TicketNet DEskimlinksDE
Football-ticketshop.com BEFRskimlinksBE
Front Gate TicketsflexoffersGB0.8%
Fundacionexcelentia_ESskimlinksES
Gametimemavely4.9%
Gigsberg DEskimlinksDE
Golden Tours USskimlinksUS
Gootickets FRskimlinksFR
GotogateskimlinksUS
Gotogate ESflexoffersES2.4%
Hadestown - UK (UK affiliates)flexoffersGB2.4%
Harry Potter and the Cursed ChildskimlinksGB/US
Harry Potter and the Cursed Child - Broadway IEflexoffersIE0.2%
Harry Potter and the Cursed Child DEflexoffersDE5%
Holi Concept DEskimlinksDE
Holi Concept DEflexoffersDE7.2%
Hot Football Ticketsskimlinks
Idlewildimpact5%
Iltuoticket ITskimlinksIT
Jardi MusicalskimlinksES
KLR UAskimlinks1 regions
Keith ProwseskimlinksGB
Kliktix - Official Times Square Ticket Office UKskimlinksGB
La PerleskimlinksGlobal
La Perleimpact5%
Letsferry.grskimlinksGB/IT
Leukstetickets.nlskimlinksNL
London Theatre Directimpact5%
Lysted (US)skimlinksUS
Madame Tussaudspartnerize
Madame Tussauds SingaporeflexoffersSG1.6%
Madame Tussauds TokyoflexoffersJP1.6%
Mallorca LiveskimlinksES
Misterferry.deskimlinksDE
Moshtix NZ (Legacy DO NOT USE)impact1%
Motorsport TicketsflexoffersUS1.6%
Mr.FerryskimlinksES
MusementskimlinksNL/DE +2
Museo de Cera BarcelonaskimlinksES
Museum of Ice Creamimpact10%
Muzloto BYskimlinks1 regions
OMIO Spain, Italy & BrazilskimlinksPL/BR +9
One World Observatory - New York (UK affiliates)flexoffersGB10%
Open Ferry UKskimlinksGB
Picniq UKflexoffersGB2.4%
Rail EuroperakutenAU1.5%
RailEurope Affiliate Programtravelpayouts1.4%30d
Redlightsecrets.comskimlinksNL
SOFREPskimlinks
SOFREPflexoffersUS72%
SOLDOUT.COMskimlinksGlobal
ScoreBig.comskimlinksUS
SeatGeekmavely1.4%
See Tickets PTskimlinksPT
SelectATicket - New ProgramskimlinksUS
SelectATicket.comflexoffersUS4%
SelectATicket.compepperjam5%45d
Show and StayskimlinksGB
Show and StayflexoffersGB4%
ShowticskimlinksSE
Sky View Observatory - Seattle (UK affiliates) UKflexoffersGB12%
Sports Events 365skimlinksDE
Sports Events 365 (GLOBAL)impactGlobal7%
SportsEvents365skimlinksFR
Stand Up TixskimlinksUS
Stand Up TixflexoffersUS2.8%
Stranger Things: The First Shadow (CA)flexoffersCA0.2%
Stranger Things: The First Shadow – London (AU affiliates)flexoffersAU0.2%
StubHubmavely8.4%
SuperBoleteríaskimlinksGlobal
SuperStar Tickets (US)skimlinksUS
SuperStar Tickets (US)flexoffersUS6%
Superbillets CAflexoffersCA7.2%
Superbillets FrskimlinksUS/FR
Superticketladen DEflexoffersDE5%
Superticketladen DeskimlinksDE
TIX Affiliate Programimpact
TRASMED ESskimlinksES
TSG 1899 Hoffenheim DEskimlinksDE
TennisTicketing.com BEskimlinksGB/BE
The Kennedy Centermavely3.5%
The New York Ticketpartnerize
The Ticket MerchantskimlinksAU
The Years Play West End CAflexoffersCA6.4%
Ticket Buyback Affiliate Programskimlinks
Ticket Clubavantlink
Ticket Liquidatoravantlink
Ticket LiquidatorflexoffersUS6.4%
TicketGumskimlinksGlobal
TicketGumrakutenGlobal
TicketLiquidatorskimlinksGlobal
TicketSmartermavely7%
Ticketek Australia Partner Programimpact
Ticketek NZ Partner ProgramskimlinksNZ
Ticketek NZ Partner Programimpact
Ticketek UK Partner Programimpact
Ticketmaster Affiliate Programtravelpayouts2.1%
Ticketmaster South AfricaskimlinksZA
Ticketnetwork.comskimlinksGlobal
Ticketnetwork.comrakutenAU13.5%
Ticketpipe UKskimlinksGB
Ticombo APACflexoffersAU6%
Ticombo EuropeflexoffersDE6%
Ticombo GermanyflexoffersDE6%
Time Travel ViennaskimlinksAT/DE
Time Travel Vienna (AT/ DE/ FR/ US/ IT/ ES)impactES8%
Tiqetsmavely4.2%
Tiqets Affiliate Programtravelpayouts8%30d
Tiqets BeneluxflexoffersNL4.8%
Tiqets ESflexoffersES5%
TomaticketskimlinksES
Tomaticketimpact1%
TopticketshopskimlinksNL
Topticketshop NLflexoffersNL5.6%
Tough MudderskimlinksGB
TwoTickets.deskimlinksDE
UFC Fight Clubimpact10%
Viagogo UKflexoffersUS5.6%
View Boston AUflexoffersAU11.2%
View Boston Observation Deck (CA affiliates)flexoffersCA11.2%
Vivid Seatsmavely7%
Voetbalticketshop.nlskimlinksNL
VulcaniaskimlinksFR
ZeroMarkup (US & Canada)skimlinksUS
ZeroMarkup (US & Canada)flexoffersUS4%
eBiletskimlinksPL
myTicketsimpact1.5%
myticket.deimpact1%
myticket.de: Tickets und Eintrittskarten zu Top-Preisen!skimlinksDE
tickadooskimlinksGlobal
tickadooimpact6%
トータルマリアージュサポート + 婚活イベント【フィオーレパーティー】参加申込み(13-0404)skimlinks
株式会社IDM + 婚活・お見合いイベント参加者募集【レインボーファクトリー】(21-0128)skimlinks

Detailed Analysis

Top Event Booking Affiliate Programs Reviewed

SeatPlan

Impact
EPC
$0.83
Commission
3.0%
Cookie
Conv. Rate
Reversal
Avg Basket

SeatPlan leads with the highest EPC in our analysis at $0.83 on Impact. This program specializes in London West End theatre tickets, a high-intent niche for travel and entertainment publishers. While Impact doesn't disclose CVR or basket size, data from Skimlinks shows a respectable $187 average basket. The 3% commission on Impact is solid, but it's the high EPC that signals strong conversion from qualified traffic. This is a top-tier choice for any content focused on London travel or theatre.

Best for: Travel bloggers, theater review sites, and London-focused travel guides

Attraction Tickets

Skimlinks
EPC
$0.48
Commission
1.9%
Cookie
3 days
Conv. Rate
2.09%
Reversal
2.75%
Avg Basket
$1,204

A staggering $1,204 average basket size from our Skimlinks data is the headline figure here. This program targets UK travelers booking major Florida vacations, bundling theme park tickets and hotels. Even with a modest 1.9% commission, the sheer transaction value drives a healthy $0.48 EPC. The low 2.75% reversal rate indicates that these high-value sales stick. The main drawback is the 3-day cookie, so your content must be optimized to capture buyers when they are ready to book.

Best for: Travel bloggers, family travel sites, and vacation planners

The Museum of the Future

Impact
EPC
$0.54
Commission
5.0%
Cookie
Conv. Rate
Reversal
Avg Basket

For publishers with an audience interested in Dubai, The Museum of the Future offers a strong $0.54 EPC and a 5% commission on Impact. As one of Dubai's most iconic new attractions, it has significant search volume and social media buzz. The lack of CVR and basket size data on Impact means affiliates are flying a bit blind on conversion specifics, but the high EPC suggests that referred traffic is converting well. This is a perfect fit for travel content focused on the UAE.

Tiqets US

Awin
EPC
$0.43
Commission
6.0%
Cookie
30 days
Conv. Rate
5.26%
Reversal
Avg Basket

Tiqets is a global marketplace for museums and attractions, making it highly versatile for travel bloggers and city guide creators. The US program on Awin shows excellent metrics: a $0.43 EPC is powered by a strong 6% commission and an impressive 5.26% conversion rate. The 30-day cookie provides a generous window to capture commissions from travelers planning their trips. While Awin doesn't report basket size for this program, Skimlinks data suggests an AOV around $119, making this a great volume-based play.

Broadway Direct

Awin
EPC
$0.42
Commission
Cookie
30 days
Conv. Rate
10.78%
Reversal
Avg Basket

An incredible 10.78% conversion rate makes Broadway Direct an absolute standout for anyone with a New York City-focused audience. This program, run by the Nederlander Organization, is a primary source for Broadway tickets. The high conversion rate fuels a $0.42 EPC on Awin, despite the network not disclosing the commission rate. The 30-day cookie is also a major plus. For theater reviewers or NYC travel guides, this program is a must-promote, as the audience trust and conversion efficiency are clearly top-tier.

Best for: Travel bloggers, theater reviewers, and New York City travel guides

Motorsport Tickets

Skimlinks
EPC
$0.37
Commission
2.0%
Cookie
Conv. Rate
3.62%
Reversal
0.0%
Avg Basket
$507

Motorsport Tickets combines a high average basket of $507 with a perfect 0.0% reversal rate, according to our Skimlinks data. This means every sale you drive is likely to stick. The 2% commission might seem low, but on a $507 sale, that's a $10 commission. A 3.62% conversion rate for such a high-ticket niche product is solid, resulting in a $0.37 EPC. This program is ideal for motorsport blogs and travel sites catering to fans attending major races like Formula 1 or MotoGP.

Best for: Motorsport-focused blogs, travel sites, and experience marketplaces

CityPASS

CJ
EPC
$0.37
Commission
6.0%
Cookie
Conv. Rate
Reversal
Avg Basket

CityPASS is a well-known brand offering bundled attraction passes for major North American cities. Its program on CJ delivers a $0.37 EPC with a generous 6% commission. While CJ doesn't provide full performance metrics, data from Skimlinks shows an average basket of $269. The key caution here is that the Skimlinks program has a high 12.4% reversal rate, which is a significant risk. Affiliates should favor the CJ program for its higher EPC and monitor performance closely.

Best for: Travel bloggers, family travel sites, and destination-focused content creators

Madame Tussauds

Skimlinks
EPC
$0.06
Commission
2.01%
Cookie
16 days
Conv. Rate
4.06%
Reversal
13.11%
Avg Basket
$77.50

With its household name recognition, Madame Tussauds is an easy sell for travel and entertainment sites. The metrics reflect a high-volume, lower-value play: a strong 4.06% conversion rate on a $77.50 average basket. The low 2% commission and a fairly high 13.11% reversal rate drag the EPC down to $0.06. This program makes sense for publishers who can drive significant traffic for specific city locations (e.g., London, Tokyo) and can absorb the lower per-click earnings in exchange for high brand recognition.

Best for: Travel bloggers, entertainment websites, and family-focused content creators

GoCity

FlexOffers
EPC
$0.06
Commission
0.8%
Cookie
Conv. Rate
Reversal
Avg Basket

GoCity, another attraction pass provider, shows a low $0.06 EPC on FlexOffers, largely due to a very low 0.8% commission rate on select vouchers. While the brand itself is well-known and offers a strong value proposition to travelers (saving up to 55%), the affiliate terms on FlexOffers are not competitive. The program is also available on Travelpayouts with a reported 3.4-6% commission, which is likely a much better option for affiliates, though we lack EPC data for that network listing.

Best for: Travel bloggers, city guides, and family travel websites

Italiarail [CPS] Many GEOs

Skimlinks
EPC
$0.03
Commission
2.82%
Cookie
Conv. Rate
1.1%
Reversal
0.0%
Avg Basket
$108

ItaliaRail is a niche program for booking train tickets in Italy. Its performance on Skimlinks is reliable but modest. A 0% reversal rate is a huge plus, ensuring you keep your earnings. The program converts at 1.1% on a $108 basket with a 2.82% commission, netting about $3 per sale and resulting in a $0.03 EPC. While the EPC is low, its reliability and specificity make it a worthwhile addition for blogs focused on Italian or European train travel, where it can serve a direct reader need.

Best for: Travel bloggers, European travel sites, and train travel enthusiasts

What About Ticketmaster, Vivid Seats, and Viator?

You've probably noticed some of the biggest names in ticketing like Ticketmaster, Vivid Seats, and even the massive tour aggregator Viator aren't in our data-driven top 10. There's a reason for that. Many of these giants either don't offer transparent performance data or have terms that are less favorable than they appear for concert ticket affiliate programs.

For instance, Ticketmaster's affiliate program on Impact has been known to offer a flat fee (reportedly as low as $0.30 per sale) instead of a percentage. This structure makes it nearly impossible to earn significant commissions on high-value tickets. Others, like Vivid Seats and TicketNetwork, promote high commission rates but don't provide the EPC or conversion data across major networks for us to verify their actual earning potential. Our analysis prioritizes programs with transparent, verifiable performance, which is why you see specialized, high-performing brands in our list instead of just the household names.

Cross-Network Data

Same Brand, Different Networks: Where to Get the Best Deal

Many brands run their affiliate program across multiple networks with different commission rates, cookie durations, and—most importantly—different performance. Choosing the right network for the same brand can directly impact your earnings per click.

SeatPlan

Impact (Best EPC)
$0.83
3.0% commission
FlexOffers
$0.11
1.6% commission
Skimlinks
$0.09
4.03% commission · 1.13% CVR

Attraction Tickets

Skimlinks (Best EPC)
$0.48
1.9% commission · 3d cookie
FlexOffers
$0.46
0.84% commission

Tiqets

Awin (US) (Best EPC)
$0.43
6.0% commission · 30d cookie
FlexOffers
$0.12
5.0% commission
Skimlinks
$0.08
5.8% commission · 25d cookie

CityPASS

CJ (Best EPC)
$0.37
6.0% commission
Skimlinks
$0.06
5.63% commission · 0.58% CVR

Broadway Direct

Awin (Best EPC)
$0.42
10.78% CVR · 30d cookie
Skimlinks
$0.00
No performance data

Data Insights

Attraction Ticket Affiliate Programs: What the Data Shows

The single most important factor in this category is the massive variance in average basket size. Promoting Motorsport Tickets ($507 AOV) requires a completely different content strategy than promoting Madame Tussauds ($77 AOV). A low commission rate on a high-value product can often outperform a high rate on a low-value one. For example, the 2% commission from Motorsport Tickets yields ~$10 per sale, while the 6% commission from Tiqets (with a ~$119 AOV) yields ~$7.15.

Reversal rates are another critical metric to watch. Across the programs reporting this data, the average is a reasonable 4.7%. However, outliers exist. Motorsport Tickets and Italiarail both boast a 0% reversal rate, giving you confidence in your earnings. On the other hand, Madame Tussauds has a 13.1% reversal rate, meaning more than 1 in 8 of your commissions could be clawed back. This risk needs to be factored into your promotional decisions.

Data Insight

The most dramatic finding is the $1,204 average basket size for Attraction Tickets on Skimlinks. This demonstrates the power of promoting high-consideration travel packages over single-ticket sales. For affiliates with an audience of family vacation planners, this single program has the potential to generate substantial revenue per conversion, far exceeding what's possible with typical ticket-only programs.

Browse all 46 tickets & events affiliate programs with EPC data, commission rates, and cross-network comparisons.

Explore Tickets & Events Programs

How to Choose a Tickets & Events Affiliate Program

Don't just sort by the highest commission percentage. Your strategy for selecting a tickets and events program should be more nuanced and data-driven.

First, analyze the relationship between basket size and commission. A program like Attraction Tickets offers a low 1.9% commission, but on a $1,204 basket, that's a $22 commission. Compare that to Tiqets' 6% commission on a smaller basket. Calculate the potential earnings per sale, not just the rate.

Second, scrutinize reversal rates. A program with a 0% reversal rate like Motorsport Tickets is significantly more attractive than one with a 13% rate like Madame Tussauds, even if their EPCs were identical. High reversals eat directly into your net earnings. Prioritize programs with rates below the 4.7% category average.

Finally, align the product type with your audience's intent. If your site attracts families planning a once-in-a-lifetime Orlando trip, a high-value package from Attraction Tickets is a perfect match. If you run a city guide for weekend travelers, a lower-cost, high-conversion option like Tiqets for museum entry is more appropriate. The data shows that matching the product's price point and type to your audience is key to maximizing conversions.

FAQ

Frequently Asked Questions

Does Ticketmaster have an affiliate program?

Yes, Ticketmaster has an affiliate program, typically managed through the Impact network. However, it often pays a small flat fee per sale (e.g., a reported $0.30) rather than a percentage, which can result in very low earnings per click compared to other event programs we track.

How can I become a ticket affiliate?

To become a ticket affiliate, you apply to individual programs through affiliate networks like Awin, Impact, or CJ. First, join the network, then search for brands like Tiqets or Attraction Tickets and submit an application to their specific program. Approval often requires a relevant website or audience.

Which ticket affiliate programs have the highest EPC?

Based on our data, programs like SeatPlan ($0.83 EPC) and Attraction Tickets ($0.48 EPC) show strong performance. However, EPC depends heavily on traffic quality and audience alignment. A program's EPC is just an average; your actual earnings will vary.

Are concert ticket affiliate programs profitable?

They can be, but it depends on the program. Many major concert resellers offer low commissions or don't provide transparent performance data. Niche programs like Broadway Direct, which our data shows has a 10.8% conversion rate, can be very profitable for the right audience focused on theater and NYC travel.

Methodology

This analysis covers 46 tickets & events affiliate programs tracked across 8 networks including Awin, CJ, Impact, Skimlinks, FlexOffers, Mavely, Partnerize, and Travelpayouts. Performance data (EPC, conversion rate, reversal rate) is pulled from network APIs and updated regularly. Commission rates reflect default publisher tiers — negotiated rates may differ. Programs with no performance data ("ghost programs") are excluded from averages but included in total counts. Last updated: March 9, 2026.

Learn more about our data methodology